Bots by company
The Trade Desk bots and crawlers
The Trade Desk runs a demand-side platform for programmatic advertising.
The Trade Desk bots at a glance
- The Trade Desk runs 1 bot listed in this directory.
- They belong to: Ads and Platform Fetchers.
- Each The Trade Desk bot has its own robots.txt token, so each purpose can be allowed or blocked separately.
- Website: www.thetradedesk.com
Every The Trade Desk bot
| Bot | Group | Purpose | robots.txt | For GEO |
|---|---|---|---|---|
| TTD-Content | Ads and Platform Fetchers | AdsReported | Not documented | Your choice |
Block or allow all The Trade Desk bots
The rules below name every The Trade Desk token in this directory. To block training but keep AI search, delete the search and assistant tokens from the block rule.
robots.txt: block
# Block all The Trade Desk bots
User-agent: TTD-Content
Disallow: /robots.txt: allow
# Allow all The Trade Desk bots
User-agent: TTD-Content
Allow: /robots.txt: partial
# Keep all The Trade Desk bots out of private areas only
User-agent: TTD-Content
Disallow: /wp-admin/
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-account/
Allow: /Nginx
# Nginx: return 403 to all The Trade Desk bots
if ($http_user_agent ~* "(TTD\-Content)") {
return 403;
}Apache
# Apache .htaccess: return 403 to all The Trade Desk bots
RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} (TTD\-Content) [NC]
RewriteRule .* - [F,L]Cloudflare WAF
# Cloudflare > Security > WAF > Custom rule, action: Block
(http.user_agent contains "TTD-Content")See which of these bots actually reach your website
The AI Log File Analyzer by Justin Hà counts visits from GPTBot, ClaudeBot, PerplexityBot and other AI crawlers in your server log, for free. The GEO Technical Package sets up robots.txt, llms.txt and crawler access for AI search.
