Bots by company
Brandwatch bots and crawlers
Brandwatch runs a consumer intelligence and social listening platform.
Brandwatch bots at a glance
- Brandwatch runs 1 bot listed in this directory.
- They belong to: SEO Tool Crawlers.
- Each Brandwatch bot has its own robots.txt token, so each purpose can be allowed or blocked separately.
- Website: www.brandwatch.com
Every Brandwatch bot
| Bot | Group | Purpose | robots.txt | For GEO |
|---|---|---|---|---|
| magpie-crawler | SEO Tool Crawlers | Product featureReported | Not documented | Your choice |
Block or allow all Brandwatch bots
The rules below name every Brandwatch token in this directory. To block training but keep AI search, delete the search and assistant tokens from the block rule.
robots.txt: block
# Block all Brandwatch bots
User-agent: magpie-crawler
Disallow: /robots.txt: allow
# Allow all Brandwatch bots
User-agent: magpie-crawler
Allow: /robots.txt: partial
# Keep all Brandwatch bots out of private areas only
User-agent: magpie-crawler
Disallow: /wp-admin/
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-account/
Allow: /Nginx
# Nginx: return 403 to all Brandwatch bots
if ($http_user_agent ~* "(magpie\-crawler)") {
return 403;
}Apache
# Apache .htaccess: return 403 to all Brandwatch bots
RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} (magpie\-crawler) [NC]
RewriteRule .* - [F,L]Cloudflare WAF
# Cloudflare > Security > WAF > Custom rule, action: Block
(http.user_agent contains "magpie-crawler")See which of these bots actually reach your website
The AI Log File Analyzer by Justin Hà counts visits from GPTBot, ClaudeBot, PerplexityBot and other AI crawlers in your server log, for free. The GEO Technical Package sets up robots.txt, llms.txt and crawler access for AI search.
